Copyright © 2025 Cindy Chung All rights reserved.
Hi, I'm Cindy!
Passionate Product Manager Project Manager
Based in Taipei
A highly dedicated PM
with great passion for product design and strategy

Cindy Chung
Software Product ManagerHello 我是 Cindy!已有 6 年的 PM 工作經驗
對產品設計有著高度的熱忱,
喜歡挖掘未被滿足的需求與期待・讓設計有脈絡可循
擅長掌握從視覺到操作流程的邏輯結構
以全局思維打造完整服務・讓產品與商業目標高度對焦
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5+
年工作經驗 -
20+
專案完成數 -
60+
合作客戶
Career Highlights
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2024.2 - 在職中
專案管理+產品經理
- 禾多移動多媒體股份有限公司AviviD.ai 結合行銷科技(MarTech)與廣告科技(AdTech),我負責的產品為 LCDP、LRMN,推動產品功能優化並管理開發進程,參與數據分析與技術整合討論,為廣告主、代理商、電商和媒體等對象提供創新的行銷解決方案
LCDP、LRMN
負責系統功能的維運與優化,確保穩定運行並快速解決技術問題,同時根據使用者反饋優化現有功能與規劃新功能開發。
此外,我主導客戶技術串接與導入服務,並系統化管理需求,推動功能整合與改版,確保產品契合業務需求。
為提升使用效能,亦提供教育訓練及操作手冊更新,助力用戶快速上手。產品整合規劃與執行
▪️ 主導多產品的系統架構整併,以使用情境相似為原則,將「來客」與「數位店長」等站內 MarTech 工具整合進 LCDP ,連貫行銷工具的使用場景,
▪️ 參與資料庫整併的技術討論,透過報表與資料庫整合,以提升運算效率並降低維護成本。
▪️ 策劃導入全新的 Design Guideline,統一介面設計並提升用戶體驗。
▪️ 拆分階段執行整併,將系統功能區分出權重,輔以使用者操作動線的熱點分析,從功能搬移與資料庫對接到開發新功能,逐步優化使用者操作流暢度。
▪️ 使用者轉換的陣痛期,實施雙後台並行,讓客戶無痛過渡至新平台。策略合作與產品整合銷售 POC
(合作夥伴|輿情分析 + AviviD|品牌大聲公)▪️ 全面剖析兩套產品的數據分析基礎,揭示兩者在指標構成(如正負向聲量、PV數)的計算差異,
建立能相互匹配的數據整合框架,補強數據 insight 的邏輯完整性,為後續分析奠定可信基礎。
▪️ 與夥伴共同探討商業模式,以聲量觀測為切入點,引導客戶將需求逐步轉化為品牌大聲公的投遞場景,推動指定媒體推播作為解決方案
▪️ 執行 POC 驗證產品整合銷售的實踐價值,確保客戶的品牌曝光策略能得利於兩套產品的媒體涵蓋率與轉化效率公司產品上架開店平台
(推動公司產品 SaaS 化)▪️ 鎖定開店平台為電商客群的滲透起點,協助佈局站內 MarTech 工具上架至開店平台的 APP 市集/擴充功能。
▪️ 盤點並安排產品開通、產品初始設定的自動化程序,並規劃整合多開店平台的產品訂閱管理系統,推動公司產品 SaaS 化的進程 -
2022.3 - 2024.2
產品經理
- 久大寰宇資訊股份有限公司協助企業建立數位資產,提供數位資產變現的商業策略。負責產品包含快速架站系統、數據分析戰情室、SEO 搜尋引擎優化、B2B 商業媒合系統等、企業 360VR 導覽等,除規劃產品功能外,也推動既有功能優化,並整合公司內部產品,發展銷售模式或描繪數位服務藍圖。
快速架站系統
▪️ 新功能開發:會議預約系統、詢價模組、會員模組(會員驅動引擎、會員等級成長模型、會員分眾經營、會員行為貼標)、行銷優惠模組、Layout Builder 規劃、推薦系統
▪️ 既有功能優化
▪️ 經銷方案規劃(鎖定經銷對象、建置教學手冊、發展經銷方案與合作方式、擬定經銷階段任務)
▪️ 公司內部系統使用教育訓練
▪️ 優化開站流程(例如:建立網站建置調查表、優化客戶轉站資料批量上傳流程)數據分析戰情室
▪️ 數據分析 Dashboard:因應分析情境不同、檢視報表權限不同規劃差異化的視覺報表
▪️ 整合公司各項獨家服務功能,規劃多方數據匯流的視覺化報表
▪️ 搜集用戶行為足跡追蹤與數據分析的市場標竿產品,並測試導入公司產品的可行性
▪️ 貼標系統企業數位實境
▪️ 各類型 VR 案例搜集,界定產品可行範疇
▪️ 技術與工具研究(Kuula、Sirv-產品 360 spin 展示、pano2VR)
▪️ 奠定 3D 建模廠商長期合作關係
▪️ 發展 VR 產品銷售方案標案撰寫
(以『農糧署台灣米好讚形象網站』為例)▪️ 需求訪談、設計風格提案
▪️ 功能規劃、撰寫規格書
▪️ wireframe 繪製
▪️ 專案控管
▪️ 數據分析月報企業數位轉型服務大型提案
▪️ Stakeholder Map
▪️ 構思商業模型
▪️ Service Blueprint
▪️ 產業型態分析
▪️ Persona 建立 -
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2020.8 - 2020.10
品牌企劃人員
- 微微一笑國際股份有限公司公司為遊戲開發商,我負責規劃遊戲產業鏈的廠商資訊蒐集與內部系統規劃,如快速搜索、類別篩選、廠商評分與合作歷史等功能,為業務拓展單位提供高效、精準的資料支持。
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Elisc, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
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2019.1 - 2020.5
專案企劃
- 愷偲品牌企劃有限公司為客戶量身打造獨具特色且具有市場競爭力的品牌形象,涵蓋品牌識別設計與整體視覺規劃,內容包含建置完整的 CIS 系統(企業識別系統)、產品包裝設計、型錄設計、形象影片拍攝,以及形象官網的製作,確保品牌形象在各接觸點的一致性與專業性,提升品牌辨識度與市場影響力,打造兼具創意與實效的品牌形象。
專案管理
▪️ 掌控專案合理的進度時程與收款進度
▪️ 動員、協調公司資源開發產品並時時兼顧成本、時間、品質
▪️ 外包團隊接洽(需求傳達、執行細節討論、品質把關)
▪️ 內部成本(時間成本、金錢成本、人力成本)控管
▪️ 多案件排程議定與工作派遣
▪️ 負責新進專案人員的教育訓練計畫品牌/網站企劃
▪️ 製作前訪談(承接、爬梳客戶需求)
▪️ 資料蒐集、市場分析
▪️ 協助內部團隊評估可行方案、規劃產品(網站前、後台規劃)
▪️ 撰寫客戶形象網站文案(脂·燒肉、協裕興製茶廠、上真沉香)
▪️ 撰寫官網最新消息文章(印刷讓設計活躍起來、見微知著的攝影力量)表格示例 類型 組成 代表專案 網站設計 客製化網站:25個(佔最大比例)
客製化一頁式網站:2個
套版網站:2個沃夫寵物生活館
薪豐豐業
火租時尚平台平面設計 品牌基本應用系統:10個
包裝相關:6個
書本、簡介相關:4個原昌茶葉
敦泰建設
樂奕國際攝影 靜態攝影:4個
動態攝影:2個愛家牧場
沃夫寵物生活館
雅思展架
Key Strengths
Recent completed works
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1. 系統性檢視微信小程序的功能模組,
並梳理出後台管理員需要維護的核心欄位▪️ 會員管理
▪️ 儲值管理與點數存續機制
▪️ 會員 MGM 返現機制
▪️ 測評題目管理
▪️ 測評報告等級管理
2. 提出產品優化建議
▪️ 增加數據可視化模組,提升後台管理員的數據洞察力
▪️ 強化會員分級管理功能,實現精準化用戶運營
▪️ 建立測評報告分級制度,每個層級的報告對應不同的支付門檻,
讓用戶可以根據需求付費解鎖適配自己的報告等級- 客戶 Phoenix Interactive
- 專案類型 系統管理後台
- 專案期間 2024.1~2024.3
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▪️ 思考現行系統與新功能相容性
▪️ 規劃 KOC 邀稿流程、派案流程、線上校稿流程
▪️ 規劃安可總後台、企業主後台、KOC 後台的互動與管理流程- 客戶 Encore 安可日子
- 專案類型 功能規劃
- 專案期間 2024.1~2024.5
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▪️ 市場分析、競品搜集與比較、界定市場發展階段
▪️ 訂定功能開發優先權重
▪️ 撰寫專案啟動文件
▪️ 統合規劃三大介面功能(品牌官網、架站服務中控中心、會員中心)
▪️ 繪製各介面 UI flow、wireframe
▪️ 制定產品訂閱方案與方案涵蓋功能
▪️ 品牌吉祥物互動腳本發想
▪️ 收斂功能制定 MVP 模型(一頁式自動化架站服務)- 客戶 APRO
- 專案類型 SaaS 產品規劃
- 專案期間 2022.11~2023.2
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▪️ 瞭解客戶與目標用戶的需求,達成開發範圍、功能權重、時程與預算的共識
▪️ 比較與分析各大型購物平台之功能,構建出合理、完整的產品框架
▪️ 確立各用戶群與對應之使用介面的資訊層級
▪️ 規劃兼具良好使用體驗與商業價值的介面與流程
▪️ 訂立產品規格書、操作邏輯的撰寫與資料欄位的確認
▪️ 繪製使用者 UI flow、頁面 wireframe
▪️ 專案進度安排、掌控、協調
▪️ 內部驗收,掌握專案成果的質量
▪️ 外部提案供客戶驗收- 客戶 MyArt
- 專案類型 交易平台
- 專案期間 2021.7~2022.2
My blog & news
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Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
-
Elisc is a leading web design agency with an award-winning design team that creates innovative, effective websites that capture your brand, improve your conversion rates, and maximize your revenue to help grow your business and achieve your goals.
In today’s digital world, your website is the first interaction consumers have with your business. That's why almost 95 percent of a user’s first impression relates to web design. It’s also why web design services can have an immense impact on your company’s bottom line.
That’s why more companies are not only reevaluating their website’s design but also partnering with Kura, the web design agency that’s driven more than $2.4 billion in revenue for its clients. With over 50 web design awards under our belt, we're confident we can design a custom website that drives sales for your unique business.
Get in touch
I'm currently avaliable to take on new projects, so feel free to send me a message about anything that you want to run past me. You can contact anytime at 24/7